Breathe.org describes itself as a “non-profit circle of health-conscious activists”. What makes them different from most “watchdog” groups is the site claims to be a circle that consists of natural foods enthusiasts. Please read what they have to say on the subject of Hamalayan Goji Juice. Some of the other topics include: The Secret Training Talk, The Myth of the “Clean Room”, The Secret Missing Steps, The “Doctor” will see you now, The Secret Recipe Revealed, A Lesson from the Himalayas, Multi-Level Madness, Not-So-Secret Profits and the Action Steps.

We have recently learned that Freelife International is in litigation with the creator of the site. A court order of March 6th, 2006, US District Judge, David G. Campbell, stated “Burge intentionally created the breathe.org website and aimed it at Plaintiff and Plaintiff’s product. Indeed, the sole purpose of the website is to attack Plaintiff and Himalayan Goji® Juice.” In a second court order of June 12th, 2008, Judge Campbell stated that the owner of the site, “operates several websites related to natural products, sells products through some of these sites, and therefore has a financial motive to disparage FreeLife as a competitor.” In his sworn testimony the creator admitted to using the fake name “Christian Truman” as the person responsible for the site.

Some further information can be found in the Free Life International, Inc. v Burge, 2008 U.S. Dist. LEXIS 21918 at casesofinterest.com.